Most people involved with any kind of vehicle fleet are at least somewhat familiar with the benefits of fleet tracking technology. Large fleets of all kinds are nearly always equipped with some sort of tracking equipment, which allows the vehicle owners to conduct operations more efficiently and more effectively. The cost is pretty high, but when that cost is allocated across a large fleet, it becomes economical.

But what about small fleets? The high cost of fleet tracking would seem to put it out of reach of most, if not all, small fleet operators. Thanks to new technology and an innovative application of that technology, it is now possible for vehicle tracking to be economical for small fleets, even those as small as one or two vehicles.

This new technology is revolutionary in that for the first time, a fleet operator can monitor and track vehicles through the use of a standard mobile phone. There is no need for an expensive call centre, additional infrastructure, or bulky equipment in the vehicle. This means that upfront costs and operating costs are much lower and very affordable.

For example, a typical tracking unit can be purchased outright for a few hundred dollars and requires no ongoing subscription fees. In contrast to traditional systems that require a large capital investment and substantial monthly fees, this is a huge advantage for small fleet owners. And if the small fleet operator wants to lower the upfront costs even further, alternate pricing plans allow the operator to pay little or no fee for the unit and a small ($30 or less) monthly subscription fee.

One of the most attractive aspects of this new technology is that it tracks vehicles proactively rather than reactively. In other words, the system is constantly aware of where each vehicle is located, unlike traditional systems that depend on the vehicle owner to contact the central call centre and initiate a tracking request. It also can send customised alerts and messages to notify the operator if a vehicle is having a mechanical problem, has been stolen, or is otherwise in need of attention.

Why, exactly, is this new technology so helpful to small fleet operators? Because it allows the operator to benefit from less driver downtime, more efficient dispatch, and the freedom for fleet managers and engineers to spend their time in the field rather than in the office. And all of these things contribute to the one thing that is most compelling increased profits due to better fleet management.

There is currently one company offering this new technology to individual consumers as well as fleet operators of all types and sizes. It is called AutoAlert and is based in the UK, but has the capability to offer service across many other countries around the world.

Regardless of the size of your fleet, the good news for your bottom line is that fleet tracking technology has changed for the better. Now more than ever, it is economical and convenient to track even small fleets efficiently, conveniently, and at a reasonable cost.